Spectrum Sino radio has an estimated 200,000 weekly reach within M25 area. A recent Ipos Mori poll confirmed that over 500,000 adults had heard of Spectrum Sino.
We have expanded our hours to 24 hours a day
Why Choose us
Sino is the leading English language media network, dedicated to improving Chinese and UK understanding, through engaging and entertaining TV and radio programmes. We are part of GBTIMES, Europe's leading cross cultural media group. Bringing China Closer.
Our social media channel, Unknown Europe, gives western brands direct access to a huge Chinese audience
Know more about China online and on mobile
If you want the most up to date news and information on China our new mobile app SINO UK has everything you need. Not just news either. We have live radio and TV streamed direct to your phone. Download from the App store or Google Play.
Sino TV is available on your connected TV's via Freeview channel 244, EE boxes, Amazon FireTV, online at sino.uk. and streamed live to your mobile via TVPlayer. An entertaining mix of programmes from; Chinese cooking to martial arts. Chinese travel documentaries to children animation and comedy. Bringing China Closer to a UK audience.